Heidi Klein is a British luxury swimwear and resortwear label founded in 2002 by Heidi Gosman and Penny Klein. The pair originally met while working in retail consultancy and identified a gap in the market for stylish holidaywear available year-round in London. Their first boutique opened in Notting Hill as a 'one-stop holiday shop,' offering swimwear, kaftans and accessories for travellers escaping the British winter. Within two years, they launched their own-label swimwear collection.



SS26 Collaboration with Liberty


Heidi Klein’s Spring/Summer 2026 collection includes a formal collaboration using classic Liberty floral motifs including the ‘Strawberry Thief’ print, one of Liberty’s most famous heritage patterns, originally designed by William Morris in the 19th century.

Heidi Klein Swimwear

Luxury beachwear


Over the past two decades, the brand has evolved from a single London boutique into an internationally recognised name in luxury beachwear. Heidi Klein is now stocked in more than 150 stores across nearly 40 countries and has developed a loyal celebrity following including Kate Moss, Sienna Miller and Jennifer Aniston. The company remains independently owned and is known for balancing elegant aesthetics with technical fit expertise, particularly for fuller-bust swimwear.

The collections include bikinis, swimsuits, dresses, co-ords, along with silk cover-ups and accessories inspired by destinations such as Mykonos, Amalfi and Corfu.



Heidi Klein products are available through leading luxury retailers including Harrods, Mytheresa and Selfridges alongside the brand’s own London boutiques and e-commerce platform.

Visit Heidi's Notting Hill pop up


For 2026, Heidi Klein has continued expanding its physical retail presence in London and currently has a pop up running for six months to position itself prominently within London’s luxury holidaywear market: 176B Westbourne Grove, London W11 2RW.