‘Instagram is a great tool for my business as it allows me to promote any new products I am launching. Without Instagram, people may not see them,’ says Misty Minton, founder of Casa Carta, the new homewares site selling UK-made fine bone china and porcelain that are screen printed with 22-carat gold and platinum leaf.

‘I use Instagram for feedback as I really value what my followers think about the items I create and encourage their feedback. It also offers a behind-the-scenes look at your business as I regularly upload stories showing the creative process or just my day-to-day life. It helps clients feel more connected to the brand.’ We asked Misty to flick through her feed and choose her very favourite interiors accounts to follow. Here goes.

@ashleytstark


This feed has amazing interiors by the interior designer Ashley Stark and is great inspiration for the home and the most beautiful rooms. I like this feed as she features all different interiors from interior designers she likes, which makes for great content, which is constantly changing so there is something for everyone.

@emmajanepalin


Emma Jane Palin’s account is great for colour and pattern inspiration. Her instagram focuses on graphic design, illustration, interiors and textiles with a particular interest on young creatives and recent graduates.

@elledecor


Showcasing amazing designers and serious decor envy from homes around the globe, this feed showcases everything you need to know to decorate bedrooms to bathrooms. It's useful, beautiful and inspirational.

@dinadahmashdesign


Dina is one of my favourite interior designers. She has a great eye and style. Dina has an innovative studio based between Dubai and London, providing professional and vibrant interior architecture and design services. I love her use of colour and find her style very chic.

@em_henderson


With over half a million followers, LA-based stylist Emily Henderson brings together interior design ideas, styling inspiration and tips for adding personality to your home all beautifully packaged on her fabulous Instagram page.

May 2018