Stephen Cronk, founder of Mirabeau en Provence, the award winning wine brand, gives us an insight into his life online.

Stephen Cronk decided in 2009 to turn his long standing dream to make wine in France into reality, so the family upped sticks, sold their worldly possessions and moved to the small village of Cotignac in Provence. The Cronks founded the Mirabeau en Provence wine brand, which specialises in working with some Provence’s best growers and has an outstanding oenology team to create truly delicious wines. The wines have won countless awards and are a regular feature in the press citing the best from the region. Mirabeau Rosé is available in Waitrose, online and through independent wine retailers.

Stephen has also created a successful social media presence and runs a humming YouTube channel about wine and life in Provence with over 10 million views.

My Favourite Website... Huffington Post - I love this for its good mix of news, gossip and topical articles.

My Favourite App... Facetime - Not so much an app but a programme. I have to travel a lot for work and it’s great to have that personal face to face contact with my family whilst I’m away.

My Favourite Blog... Wine Anorak - For winos, Jamie Goode’s blog is the best source of well researched wine information out there.

My Most Recent Buy Online... We recently bought vintage replica number plates for Belle, our converted Citroen Acadiane (2CV van).

My Favourite Tweeter... Robert Joseph - As well as being a hugely important wine critic, Robert also gives us a witty insight to life online. Always up to date with current affairs and unafraid to be cutting when need be.

My Favourite Instagrammer... ClerkenwellBoyEC1 - I really like seeing where @ClerkenwellBoyEC1 has been eating or travelling. He is my go to Instagram account for restaurant tips when I find myself back in London. He’s always the first to visit the next big restaurant and his pictures always make my mouth water.

My Pet Hate About Life Online... The armchair critics - people who tell you hurtful and ridiculous stuff when you’ve made an effort to put out good content.

Social Media Allowed Me to Meet... Jodie Kidd - We tweeted this:

@RealJodieKidd - I wish I'd spoken to Jodie on the EasyJet flight yesterday. I didn't mention my Rosé publicity ideas. Which lead to this exchange - followed by a wine delivery to her.


My Stand Out Online Memory... The day our How to open a wine bottle with a shoe went viral. I thought my computer might go up in smoke!



Most Worthwhile Newsletter Subscribed To... The Social Media Examiner - Lots of tips and tricks on how to get better at online marketing.

15 July 2015