Blue Vanilla is a London-based womenswear fashion brand, delivering unique fashion at high quality and affordable prices. Its mission is simple: “Never get bored with new”, so you can find numerous styles along with new arrivals every day online! Blue Vanilla promises to keep the new styles flowing. Its UK-based design team aims to deliver the most on-trend pieces on a global scale since it ships to 150 countries around the world.

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Win a £200 gift card to spend on women's fashion

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Blue Vanilla Comp 2

The website is designed to offer the best possible shopping experience, helping customers create their own style; not just to buy fashion, but to make it unique, personal and true to you. In addition to its website, Blue Vanilla features concessions across the United Kingdom in New Look and its own stores, offering the most exciting, of-the-moment styles, and the latest must-haves of the season. If you just want to create an amazing look for less, shop with Blue Vanilla.