The specialty food market is, by its nature, a fragmented one. Yumbles connects 600 independent food makers with consumers looking for quality. The easy-to-use platform already offers over 6,000 products that cater for countless tastes and needs – everything from baked goods and snacks to chocolate, cheese and charcuterie and gluten free products.

Be assured: the Yumbles team taste-test samples from producers who wish to join and make sure that they meet strict criteria.
Simos and Katie share a background in online marketplaces and a passion for great food. This is the third business that they’ve worked on together. Having previously worked at Accenture and Amadeus, Simon was a co-founder of PeoplePerHour, the UK’s leading marketplace for services.
Their latest clever idea is targeting the UK’s estimated £10bn plus UK speciality food and drink market. Yumbles has seen £1m plus sales in the last 12 months, resulting in £400k plus revenue. Because the company holds no stock (producers send their fare directly to consumers and Yumbles takes a commission on the sale), the business model is scalable.

Katie Kitiri told the FT’s How To Spend It magazine: “Our longer-term vision is to create a credible alternative to the large food conglomerates. We want to inspire people to become more passionate about what they eat.”
November 2017