Our skin loses its natural bounce as we age and our body’s own production of collagen, elastin and hyaluronic acid decreases. Collagen provides the scaffolding to keep skin firm, while elastin delivers elasticity and hyaluronic acid draws moisture into the skin to keep it dewy and hydrated. In decreased levels across the board, we see skin texture change, with visibly fine lines, dullness, uneven tone and sagging. But can we turn back the hands of time and restore skin’s bounce as we age?

There are plenty of ‘plumping' skincare products on the market that will profess they can, but what are the key ingredients to look out for that can really make a difference?

Key Plumping Skincare Ingredients To Look Out For

Hyaluronic Acid

Hyaluronic acid is a moisture-binding molecule that occurs naturally in the skin. It has the incredible ability to hold up to 1,000 times its own weight in water, making it a hydration powerhouse. When applied topically, it draws moisture into the skin, instantly plumping and hydrating it. This results in smoother, more youthful-looking skin.


Glycerin is a humectant, meaning it attracts moisture from the environment and binds it to the skin. It creates a protective barrier on the skin's surface, preventing water loss and promoting hydration. As a result, the skin looks plumper and feels smoother.


Peptides are short chains of amino acids that are the building blocks of proteins, including skin’s best-friend: collagen. When applied topically, peptides signal the skin to produce more collagen and elastin, two essential proteins to maintain skin's elasticity and firmness. Increased collagen production helps to plump up the skin and reduce the appearance of fine lines and wrinkles.

Vitamin C

Vitamin C is a potent antioxidant that not only protects the skin from environmental damage but also stimulates collagen production. Not only does it boost collagen levels, but it also blocks the enzyme responsible for breaking down collagen for a win-win result. Regular use of vitamin C can help maintain skin's plumpness and even out skin tone.


Retinol, a derivative of vitamin A, is renowned for its ability to boost collagen production and increase cell turnover. It promotes the shedding of dead skin cells, revealing fresher, younger-looking skin underneath. Over time, retinol helps to plump the skin, reduce the appearance of wrinkles, and improve skin texture.

3 Visible Benefits Of Plump Skin

Plump skin naturally looks more radiant as the smoother texture can bounce light off its surface more effectively for that ‘lit-from-within’ glow.

Make-up will apply more evenly on plump skin and not sit in pores and fine lines, blending away naturally.

Plumper skin will immediately make you look more rested and awake, giving a youthful appearance to skin, without the need for invasive fillers or tweakments.

By Lydia Mansi
October 2023

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