Rous Iland

Intelligent fashion online from an exclusive members' boutique.

Rous Iland is the ultimate boutique for intelligent fashion with a luxurious members' service.


The Rous Iland website showcases its many up and coming new designer labels along with its old favourites. There is a beautiful range of summer day dresses from Rebecca Taylor, Belle & Bunty and Karen Walker; cool separates from Irwin & Jordan and new designer Skyes; wedding and party dresses from Angel Schlesser (exclusive to Rous Iland), Osman and Rachel Gilbert. Other exclusive labels on offer are Marnie Skillings, Ginger & Smart, Nicola de Main, Omela, Hotel Particulier, Priness Monkey jewellery and Mary Ching shoes. Rous Iland is the one stop shop with over 60 labels to brag about


The Rous Iland prestigious member's service is a unique way for the modern woman to shop - with no fee and no commitment to buy. The first step is a free personal consultation. If you live in London this is either at Rous Iland's private showroom on Clarges Street, Mayfair, or at a venue of your choice. For those outside London or overseas, the consultation takes place by phone. Clare or Kara will take detailed instructions on your clothing needs and wants, offering as much or as little styling advice as requested. To get the most out of the service, they will take your measurements or alternatively you can provide them at a later date following their simple online guide.

From this information, your password protected profile is created, which you can edit at any time. Here you can send messages to Rous Iland to source an item or outfit for you from their collection - for example, an outfit for a wedding or a new winter coat. Carefully considered recommendations will then be posted on your profile for you to either reject, buy or simply to add to your wish list of dream items for another day. If your measurements are complete, the Rous Iland website will automatically suggest the correct size for you and tell you whether it is in stock.


Members of Rous Iland are entitled to private appointments at the Clarges Street showroom at a time of their choice and receive invitations to exclusive pre-collection previews and sale events.

One of the most inspired benefits of membership is perhaps the clever Guest Buyer feature. By simply entering your name and postcode, a friend or loved one can request your wish list. Without leaving the comfort of their desk, he or she can buy that piece of clothing you have been lusting after for months ending the problem once and for all of wasted lunchtimes, awkward thank yous and hasty returns. The thorny issue of what size to pick is also neatly solved with the option to select your size from the drop down options (i.e. Jane's size) discreetly sidestepping the issue and leaving it to the experts.

P&P is free within the UK, Rous Iland also ships worldwide.