Direct Marketing Association

The DMA (UK) Ltd is the trade organisation for companies in direct marketing in the UK, and though half of the site is for member access only, there is information open to all. Areas of interest to businesses investigating direct marketing would be the Members Directory search. This is managed by name or place, or by services offered of which there is a broad choice. Industry Standards outlines the DMA code of practice, and specialist areas such as communicating to children online. The DMA How-to Guides sound just the ticket, but sadly would not load for us despite several attempts. Perhaps you will have better luck. Useful for accessing direct marketing companies, but not much else.