Icecool

A well organised, informative site and pioneering online jewellery brand, Icecool provides the best possible value and quality across a wide selection of diamond jewellery.

WIDE RANGE

Set against a blue and white colour scheme, Ice Cool offers a collection of over 250 jewellery pieces, which are searchable by categories including rings, earrings, pendants, bracelets, body jewellery and jewellery for men. Within each category, ranges are sub-divided into categories to help narrow your search. For example, within Earrings, you can look by Stud, Hoop, Huggy or Wedding; meanwhile Rings are divided into Engagement, Eternity, Trilogy, Friendship and Wedding and Cocktail. Browse each collection via a series of good sized, clear images, which illustrate each piece of jewellery available. If something catches your eye, you can click to ‘compare' it with other similar pieces or ‘view' the product, at which point, you can scroll in on the image, adding it to your wish list or placing your order, specifying first your ring size.

BESPOKE SERVICE

For those looking for something that extra bit special, Ice Cool offers an excellent bespoke service, presided over by Ice Cool's creative director, Mark Walker. This area of the site can be accessed by clicking on the top right hand corner of each page. Bespoke designs are discussed over a consultation with Mark, who will translate your thoughts into sketches and ideas, offering a choice of different interpretations to suit budget and taste, before handing over to the team of experienced artisans to craft and set your ring or jewel. This part of the site features two interesting and informative areas that talk about ‘diamonds as an investment' (value has tripled over the last five years apparently) and help you to ‘discover diamonds' by providing a wealth of information on carat, cut, colour and clarity. Don't miss the ‘diamond story' where you can digitally turn the pages of a booklet and read all about  where diamonds come from, what they are made of and where the name ‘diamond' originated.