Homes & Gardens

Homebase: Magic Garden Technology at RHS Chelsea Flower Show

Homebase's garden at the Chelsea Flower Show uses cutting edge technology to bring it to life.

The Homebase Sowing the seeds of Change Garden, in association with the Alzheimer’s Society, at the Chelsea Flower Show is home to some very modern wildlife this year, thanks to an app, created especially for the show, which brings to life a number of Great British garden inhabitants from frogs to birds.


The new app is available for free through the iTunes App Store to both show visitors and garden lovers, allowing them to see hidden animals, including sparrows, wood pigeons, swifts, common frogs and toads, within the garden. There are also fun wildlife facts about these species.

FOR ONE YEAR ONLY

Barred from the Flower Show until now, the iconic garden gnome is making an appearance this year in the Homebase Garden. However, said gnome will only be visible to people using the the Homebase Hidden Garden app. Local school children from Marlborough Primary School, Chelsea, took part in a competition to create one of the gnomes in the garden. The winning design by Sayine Welwatte Timmaru, aged seven, a gnome called Trevor, has been incorporated into the app.

AND TWITTER TOO

Homebase is also launching a real life Twitter Bird, keeping shoppers elsewhere in the UK updated with all the news from Chelsea. The real life Twitter Bird will sit in its own nest in the newly reopened garden centre at Homebase in South Ruislip, for the duration of RHS Chelsea Flower Show, giving shoppers a taste of the event excitement by ‘twittering’ visitors’ messages uploaded to Twitter, using #HomebaseChelsea.

Adam Frost, creator of the Homebase ‘Sowing the seeds of Change’ garden commented: "When I first started designing the Homebase show garden it was really important to me that it not only looked good but was also a great outdoor space where the whole family can enjoy a connection with food and wildlife."

"I think the hidden gnomes we have created within the app are great fun - they might not be to everyone’s taste but they raise a smile and can be found in many gardens around the UK."

Matthew Compton, Trading Director, Garden for Homebase commented:
“2013 has been heralded by tech pundits as the year of the mobile and what better way to bring to life all the wonders of the garden than through smartphone technology and Twitter.

May 2013