LUMA

LUMA is a new company that has found luxurious organic cottons and pure wools to bring together a collection of bed linen and blankets, full of understated elegance. GWG visitors receive a 10% discount by quoting code GWG001 at the checkout. There is also free standard delivery on orders over £50.

ETHICALLY PRODUCED

This beautifully discreet website shows off the range in a most tempting manner. Not only do the products look good, they have been made without harming the environment or causing hardship to those that created them. Many of the goods on the website have been hand-made just for LUMA by remote communities that have developed their traditional skills.

SIMPLE & CHIC

The simply styled bed linen is timeless and matches both contemporary and traditional settings. We particularly like the linen and cotton mix check design, Birch. LUMA's blankets are the ultimate in luxury, whether you want to snuggle up with a merino wool throw or perhaps treat yourself to a pashmina blanket. Its neutral colours mean that you can incorporate these easily into existing designs, without having to re-accessorise with other things.

The linen and silk throws work well for either beds, sofas or draped artfully over a chair. Cushions are made from intricate hand embroidered or quilted vintage fabrics that add the finishing touch. The Peruvian cotton towels shout quality. Even babies need not miss out with a selection of soft blankets in pastel shades, embroidered cot sheets and pillow cases.

NATURALLY PRODUCED

LUMA has chosen to work with suppliers who are socially responsible and who have Fair Trade status. The bed linen uses naturally coloured organic cotton or is gently oxygen bleached. Where dyes are used, they are either vegetable or low impact. Read about the people behind the goods in About the People, where you will see that a staggering one in six of the world's population is involved in the textile industry.

LUMA has shown that to shop ethically, you certainly don't have to compromise on quality or style. This is one to watch, we reckon.